Quarterly report pursuant to Section 13 or 15(d)

Organization and Business (Details)

v3.7.0.1
Organization and Business (Details)
machine_profile in Millions
1 Months Ended 3 Months Ended 6 Months Ended 12 Months Ended
Feb. 06, 2017
shares
Feb. 28, 2017
USD ($)
shares
Jun. 30, 2017
USD ($)
Jun. 30, 2016
USD ($)
Jun. 30, 2017
USD ($)
machine_profile
patent
Jun. 30, 2016
USD ($)
Dec. 31, 2016
segment
Mar. 27, 2017
USD ($)
Mar. 01, 2012
USD ($)
Debt Instrument [Line Items]                  
Number of machine profiles in database | machine_profile         800        
Percentage of US households touched weekly         90.00%        
Number of issued patents | patent         11        
Number of pending patents | patent         8        
Number of operating segments | segment             2    
Total     $ 5,000,000 $ 0 $ 5,000,000 $ 0      
Period of sufficient liquidity         12 months        
Yahoo and Google | Accounts Receivable | Customer Concentration Risk                  
Debt Instrument [Line Items]                  
Percentage of concentration risk         62.00%   98.60%    
Yahoo and Google | Net Revenue | Customer Concentration Risk                  
Debt Instrument [Line Items]                  
Percentage of concentration risk     80.00% 98.60% 84.00% 98.00%      
Revolving Credit Facility | Line of Credit                  
Debt Instrument [Line Items]                  
Total     $ 5,000,000   $ 5,000,000        
Bridge Bank – Revolving Credit Line - March 1, 2012 | Bridge Bank, N.A. | Revolving Credit Facility | Line of Credit                  
Debt Instrument [Line Items]                  
Line of credit facility, maximum borrowing capacity               $ 10,000,000 $ 10,000,000
Total     5,000,000   5,000,000        
Remaining borrowing capacity     $ 1,700,000   $ 1,700,000        
NetSeer                  
Debt Instrument [Line Items]                  
Shares issued in asset purchase agreement (in shares) | shares 3,529,000 3,529,000              
Liabilities assumed   $ 6,800,000